It would be smart for organizations, like Getty, Corbis, and others who have the marketshare to allow photographers to use their services more as a portal, or conduit, while permitting those who use the portal to set the rates. A transaction fee similar to that paid to credit card companies who process transactions (2-4%) would suffice.
Betsy Reid has done a remarkable job of analyzing the state of the market, over at the Brittish Journal of Photography, here, and I highly recommend it for a thoughtful read!
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